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Sexiest Vegetarian Bathes in 'Blood' to Protest Deadly Cosmetics Tests on Animals

For Immediate Release:
23 April 2012

Contact:
Ben Williamson 0207 357 9229, ext 229; BenW@peta.org.uk

High-resolution photos of the event are available here: Photo 1 and Photo 2

London - Sitting in a bathtub filled with "blood" with a banner that read, "Stop the Bloodbath, Dr Cable: Support EU's Cosmetics Testing Ban", Victoria Eisermann - the female winner of PETA's 2007 Sexiest Vegetarian in Europe contest - was in full view of the Houses of Parliament on Monday. Eisermann and PETA's point? That the European Commission - under pressure from the cosmetics industry - is considering postponing the 2013 deadline for banning the sale of cosmetics containing ingredients tested on animals and that Dr Vince Cable, UK Secretary of State for Business, Innovation and Skills, has refused to commit to backing the ban as scheduled.

"Everyone knows that cosmetics testing on animals is a bloody, indefensible business, but the government is standing by and doing nothing while the EU ban on selling cosmetics that have been tested on animals is under threat", says Victoria, a vegan and an ex-Playboy model. "Vince Cable needs to stand up for what's right, represent the people of this country and throw Britain's weight behind the 2013 ban."

In 2003, the European Parliament voted to end the sale of all cosmetics and toiletries containing ingredients tested on animals, setting a final deadline of 2013 for a full ban. Although the testing of cosmetics on animals is already banned in the EU, companies that test elsewhere can still sell their products in the EU until then.