PETA Launches Contest to Find the Hottest Vegans in the UK and Ireland
For Immediate Release:
4 May 2016
Sascha Camilli +44 (0) 20 7837 6327, ext 235; [email protected]
PETA LAUNCHES CONTEST TO FIND THE HOTTEST VEGANS IN THE UK AND IRELAND
One Man and One Woman Will Win a Stay at a Luxury Boutique Hotel
London – The celebrity world certainly has its fair share of hot vegans – including Ellie Goulding, Natalie Portman, Jessica Chastain, Jared Leto, David Haye and Joaquin Phoenix – but PETA wants to recognise all the people in the UK and Ireland who’ve made the compassionate choice to stay away from unhealthy meat, eggs and dairy foods. That’s why the group has just launched its 2016 Hottest Vegan UK and Ireland contest, giving every person who has made the smart decision to go vegan a chance to shine. In addition to an envy-inducing title, the winners – one male and one female – will each receive a one-night stay for two at the luxury boutique hotel La Suite West in London, which will include a vegan breakfast as well as a dinner prepared by renowned Head Chef Nik Heartland at the hotel’s plant-based restaurant, RAW.
There are many reasons to make the switch to plant-based eating: each vegan saves approximately 100 animals a year from the horrors of the abattoir, and vegans tend to be fitter than meat-eaters. Concern for the planet is also a factor, as raising animals for food is a leading cause of water consumption and pollution, land degradation and greenhouse-gas emissions. More people than ever are eating vegan – 20 per cent of 18- to 24-year-olds choose to ditch animal-derived foods, according to research group Mintel.
“Vegans are, on average, slimmer and healthier and have more energy than their meat-eating peers – plus there’s nothing sexier than compassion”, says PETA Director Mimi Bekhechi. “Everyone who enters this contest is already a winner for eating delicious, healthy foods that didn’t harm a hair, feather or fin on an animal’s body.”
Entrants must be at least 18 years of age. Vegans can enter the contest using this online form. The entry round ends on 29 May 2016. Two factors will be given consideration by PETA in its selection of finalists: PETA’s assessment of the enthusiasm demonstrated by each qualified entrant in promoting vegan living and PETA’s assessment of each qualified entrant’s attractiveness. The finalists will be announced by 3 June 2016. Public voting to help PETA decide whom it will choose as the winners will begin on 3 June 2016 and end on 17 June 2016. Three factors will be given consideration by PETA in its selection of the two winners (one male and one female): the number of public votes received by each finalist, PETA’s assessment of the enthusiasm demonstrated by each finalist in promoting vegan living and, of course, PETA’s assessment of each finalist’s attractiveness. The winners will be notified and announced on 21 June 2016.
See the full contest details here.
Last year’s winners, Anna Solaiman from Essex and Cynfelyn Nancarrow-Lei from Powys, Wales, are available for interviews.
For more information and to enter the contest, please visit PETA.org.uk