GAIL’s Drops Soya Milk Surcharge!

Just weeks after PETA launched a national campaign urging GAIL’s to stop charging extra for vegan milk, the chain confirmed that, from 21 May 2025, it will stop charging extra for soya milk.

GAIL’s had already received letters from more than 12,000 supporters when the chain announced it would drop the surcharge. With this move, GAIL’s joins Café Nero, Costa and others that offer at least one dairy-free milk without the punitive plant milk price hike.

Thank you to everyone who joined our campaign. When we ask, change happens!

PETA will continue to urge GAIL’s and others to adopt the new industry standard and drop the upcharge on all vegan milks, joining brands including Starbucks, Pret A Manger, and Patisserie Valerie.

GAIL’s Listened to Caffeine-Obsessed Customers

Charging more for plant milk leaves a bad taste in customers’ mouths, particularly when it is a choice they make for their health, to be kind to cows, or for the planet. From oat flat whites to soya lattes, more people than ever are choosing plant milks, and the consumption of dairy milk in the UK has declined by nearly 50% over the past 50 years. GAIL’s has made life easier for coffee-deprived customers by making our soya latte equal in price.

Cow’s Milk Is Cruelty

Treated as milk-producing machines, gentle cows on dairy farms are selectively bred to produce unnaturally high volumes of milk. Their calves are taken away from them within 24 hours, causing grief and anguish to both mother and calf. Mother cows often bellow and call out frantically for their young for several days afterwards.

Cows confined for milk may spend their entire lives standing on concrete floors. They are fed unnatural, high-protein diets – including dead chickens, pigs, and other animals – to make them produce a higher milk yield. A British cow today typically produces 4.5 times more milk than she would need to feed her calf. As a result, these cows frequently suffer from painful udder inflammation or mastitis, which leads to higher levels of pus and bacteria in their milk.

The strain of continual pregnancy exhausts cows and often leaves them lame. When they are worn out and can no longer produce such high volumes of milk, they are sent to the abattoir and killed.

Choose Vegan for Every Order

The choices we make affect animals daily, and by ordering soya, oat, or any other plant milk, you’re sparing cows from a horrific death in the dairy industry. Use our guide to make your choice easy!

Your compassionate choices shouldn’t end there – please choose vegan for every drink or meal: