Unbearable Cruelty

Bears are cruelly killed for their fur by being shot or ensnared, sometimes for days, in painful traps. During hunts, as many as one bear in seven doesn’t die immediately after being shot and escapes wounded only to die slowly from blood loss or starvation.

In some Canadian provinces, there are no restrictions on shooting mother bears who have nursing cubs, which leads to the death of entire families.

The MoD is claiming the deaths are part of an official government “cull”, but no such culling programme exists. This is a false claim to hide the fact that the MoD’s demand for bearskins makes hunting bears a profitable venture. Read more about where the fur really comes from here.

The MoD Is Being Dishonest: Humane, Eco-Friendly Caps Are Available

The MoD claims that the faux-fur cap “performed poorly on the visual assessment” and didn’t meet the required criteria. But there is no telling the cruelty-free doppelganger apart from the Queen’s Guard’s cap. See for yourself – can you tell the difference?

PETA was told by the MoD that the requirements for a faux fur to be put into service were that it must be waterproof and have fibres of the same length as real bear fur. Together with ECOPEL, we have produced a faux fur that meets these requirements.

The faux fur not only matches the exact length of real bear fur but is also 100% waterproof – as confirmed by a MoD-copyrighted test, commissioned by PETA and conducted at the ministry’s accredited laboratory.

However, the MoD is now claiming that there are five criteria – which have never been communicated to PETA or published on the record. Clearly, this is a tactic to delay progress and disregard a like-for-like faux fur.

Read more about how the faux fur does meet the required criteria here.

The Faux Fur Is Better for Animals and the Environment

In addition to giving a nod to tradition and preventing sensitive bears from being viciously slaughtered for their fur, the high-performing faux bear fur is also more eco-friendly. Real fur must be treated with toxic chemicals to prevent it from decomposing – in this case, on the guards’ heads. ECOPEL’s faux fur is produced in closed-loop factories, which means all water and chemicals used in its production are recycled.

Taxpayers’ Money Is Funding This Cruelty

A Freedom of Information request revealed that in the past seven years alone, the MoD spent more than £1 million of taxpayers’ money on just 891 bearskin caps – which are purely ornamental and serve no military purpose.

ECOPEL has offered to provide the MoD with faux bear fur free of charge until 2030, meaning the switch would also save the taxpayer hundreds of thousands of pounds.

Take Action in Four Simple Steps

Step 1: Sign the UK Government Petition

The government petition must get 100,000 signatures in order to be debated in Parliament. We urgently need you to sign! Singer Alesha Dixon has added her name – add yours now:

Sign the Petition

STEP 2: Take to Social Media

Please tweet at the prime minister and the MoD and comment on the MoD’s Instagram and Facebook.

Struggling with writer’s block? Try something like this:

[email protected], @DefenceHQ is misleading the public to avoid going fur-free. A faux-fur cap does exist, and the public is urging you to stand by your animal welfare pledge and make the #MoDGoFurFree.

Step 3: Send E-Mails to Boris Johnson and Your MP

Fill out your details and hit the button below. As soon as you take one action, another will automatically appear in its place. Just enter your information once, then keep clicking the “Send Message” button until you’ve completed them all.

Once you’ve finished, be sure to share this page with your friends, family members, and social media followers.

1 of 2

Stop the Slaughter of Bears for the Queen’s Guard’s Caps

Send Your Message

Targets +
  • Boris Johnson
All fields in bold are mandatory.
View Message +

One More Thing …

Please share this page with your friends and family now:

Share on Facebook Share on Twitter Share via WhatsApp