PETA Calls for New Animal-Friendly Name for Ossett Brewery Beer

16 June 2025

PETA Calls for New Animal-Friendly Name for Ossett Brewery Beer

Ossett, West Yorkshire – Today, PETA sent a letter (available here) to Ossett Brewery owner Jamie Lawson, encouraging him to support an end to the use of rats in cruel and deadly experiments by renaming the brewery’s key lime pie sour, “Lab Rat,” to “The Organoid” – a three-dimensional tissue culture grown from human cells to mimic human organs.

PETA points out that naming the beer after one of the many cutting-edge research methods that could lead to treatments and cures for humans without subjecting animals to poisonings, mutilations, electrocutions, and other horrors would spotlight state-of-the-art, humane science while helping to foster compassion for misunderstood rodents. In addition, PETA notes that the animal-friendly rebrand would present a perfect opportunity to tweak the beer’s recipe and make it vegan.

“Words matter, and derogatory phrases like ‘lab rat’ reduce these thinking, feeling beings to nothing more than disposable test tubes with tails, and normalise their exploitation in laboratories,” says PETA Senior Campaigns Manager Kate Werner. “PETA encourages Ossett Brewing to do right by rats and raise a glass to superior animal-free research by embracing this pioneering new name.”

Rats form close bonds with their families and friends, giggle when tickled, and have been known to put themselves in harm’s way rather than allowing another living being to suffer. Yet despite their many remarkable qualities, they’re widely used in archaic and scientifically pointless experiments in which they are shocked, burned, near-drowned, and forced to ingest chemicals before being killed.

Contact:

Lucy Watson +44 (0) 20 7837 6327; [email protected]

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