London Fashion Week: PETA Founder Exposes Cashmere Cruelty
Today, London Fashion Week crowds witnessed a shocking scene outside the New Gen space. PETA Founder Ingrid Newkirk kneeled on the ground dressed as a goat while a “worker” aggressively ripped hair from her body to demonstrate what happens to these playful animals in the cashmere industry.
Passersby were also shocked to hear the actual screams of terrified goats played on a speaker. Their screams were recorded during PETA Asia’s undercover investigation of cashmere farms in Mongolia – one of the world’s top cashmere exporters.
Ingrid Newkirk lived in Kashmir as a child and played with the kind of goats now factory farmed for cashmere.
Goats Scream in Pain for Cashmere
Goats are full of curiosity and fun, yet in the cashmere industry, they are terrified, mutilated, and violently slaughtered so that their hair can go into jumpers and scarves.
PETA Asia’s investigation revealed workers pinning frightened goats to the ground and quickly and carelessly shearing them or tearing out their hair with sharp, rake-like metal combs, leaving the animals with bloody, gaping wounds; and bodies of dead goats scattered on site, including kid goats who likely died from extreme cold and hunger.
Investigators also witnessed a herder using an unsterilised knife to cut open kid goats’ scrotums and pull out their testicles with his bare hands – all without pain relief.
Goats Need Your Action
Please, never buy cashmere. Instead, choose luxurious vegan materials that leave goats to graze and play in peace.
Join PETA in urging fashion brands to stick up for animals by rejecting cruelly obtained cashmere:
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