Celebrity Campaigns Officer
Position Objective:
To advance PETA’s campaigns by securing and engaging high-profile supporters, developing creative celebrity- and creator-led initiatives, and fostering strong relationships with influential public figures
Term of Employment:
Fixed-term (12 months, with hope to extend)
Location:
London (hybrid) (1 day per week required in King’s Cross office, and as required for meetings and events)
Salary:
£33,000 – £36,000 per annum
Term of Employment:
Full-time
Reports to:
Senior Manager, Celebrity and Creative Projects
Primary Responsibilities and Duties:
- Secure high-profile support for the organisation by identifying, engaging, cultivating, and maintaining strong relationships with athletes, celebrities, content creators, and other public figures
- Coordinate celebrity and influencer-led projects, including undertaking research, writing letters and scripts, and organising events, photo shoots, and audio and video projects
- Develop creative concepts and talent-driven activations that engage audiences and advance PETA’s campaigns
- Partner with content creators to produce content aligned with PETA’s campaigns
- Collaborate with campaigns, media, and social media teams to maximise opportunities involving celebrity supporters
- Coordinate ongoing celebrity engagement, including social media interactions, supporter communications (e.g. thank-you, birthday, or congratulatory messages and merchandise gifting), and targeted outreach addressing actions that harm animals
- Monitor impact of projects and activities and adjust efforts accordingly
- Stay informed about current events and celebrity news
- Keep thorough records of correspondence between PETA and celebrities
- Perform any other duties assigned by the supervisor
Qualifications:
- Minimum of 2.5 years’ professional experience in influencer relations, talent management, entertainment media, public relations, or a related communications field
- Experience working directly with celebrities, creators, agents, or publicists
- Thorough knowledge of the entertainment industry and entertainment media
- Thorough knowledge of social media and an understanding of the type of content that will resonate with people online
- Thorough knowledge of animal rights issues and campaigns
- Exceptional communication skills
- Excellent multitasking skills
- Ability to take initiative and follow through
- Exceptional organisational skills and attention to detail
- Ability to think creatively and come up with new ideas for promoting PETA’s core mission through its celebrity work
- Ability to handle confidential information with the required discretion
- Adherence to a vegan lifestyle strongly preferred
- Commitment to the objectives of the organisation