‘Vegan Street Food’ Cookbook Nabs PETA Vegan Food Award
For Immediate Release:
20 September 2016
Jennifer White +44 (0) 20 7837 6327, ext 222; [email protected]
‘VEGAN STREET FOOD’ COOKBOOK NABS PETA VEGAN FOOD AWARD
Manchester Author Honoured for Meeting Growing Demand for Plant-Based Recipes
Manchester – As the number of British vegans climbs to over half a million, the market for plant-based meals, snacks, and beverages is at an all-time high – and PETA is celebrating some of the hottest new vegan products with its fourth annual Vegan Food Awards. Nabbing the award for Best Vegan Cookbook is Manchester chef and author Jackie Kearney for her cookbook Vegan Street Food: Foodie Travels From India to Indonesia, which allows everyone to enjoy Asia’s finest exotic recipes. With options such as Simple Sri Lankan Dal, Cauliflower and Kale Pakora, and Javanese Fried Tofu With Cassava Cakes, who could resist?
“From the corner shop to luxury restaurants, businesses are jumping to feed the public’s hunger for healthy, humane plant-based food”, says PETA’s Dawn Carr. “Since winners include all-vegan bacon, eggs, aged cheddar, and even caviar, PETA’s Vegan Food Awards show that ethical fare is more diverse and exciting than ever – all without harming a single animal.”
In addition to sparing animals daily suffering and a terrifying death in today’s industrialised meat, egg, and dairy industries, vegan meals are greener, as the United Nations has said that a move towards a vegan lifestyle is necessary to offset the worst effects of climate change. People who go vegan are also less likely to suffer from heart disease, strokes, diabetes, obesity, and cancer.
Interest in vegan living is at an all-time high, and Google Trends reports that UK residents are searching “vegan” in record numbers. Numerous reports support the buzz, including a recent Mintel survey which found that a staggering 20 per cent of 16- to 24-year-olds have chosen to ditch animal-derived foods. Many celebrities – including David Haye, Joaquin Phoenix, Ellie Goulding, and Alan Cumming – also praise the benefits of vegan eating.