A Top Message From Topshop: Keep Wildlife out of Your Wardrobe

Posted by 4 years ago | Permalink | Comments (34)

Not content with simply keeping fur and exotic skins out of their stores, Topshop has gone the extra mile by dedicating a whole window display in its flagship Oxford Street store to spreading the message that exotic skins belong in the wild, not in your wardrobe! Topshop exotic skins window full view (small) The high-street fashion leader (and recent Vegan Fashion Award winner) has teamed up with PETA to create the eye-catching display to remind people that snakes, alligators and other animals suffer unimaginably for their skins. And at the same time, it’s celebrating ethical fashion. After all, why wear an item that an animal bled and died for when there are so many chic, cruelty-free alternatives available?

In the exotic-skins industry, snakes are commonly nailed to trees and skinned alive, and alligators and lizards are bludgeoned with hammers. It often takes several agonising hours for the animals to die, usually from shock or dehydration. Watch this shocking exposé narrated by Joaquin Phoenix to learn more about the suffering that lies behind those snakeskin shoes or that alligator handbag. Reptiles may be cold-blooded, but they experience pain just the same way that we do – so wearing their skins is just plain cold-hearted. Topshop exotic skins window close-up (small) This isn’t the first time that Topshop has joined forces with PETA to show its opposition to cruel fashion, and we’re sure it won’t be the last! So please follow Topshop’s lead and that of countless other ethical companies, designers and fashion icons – pledge to keep wildlife out of your wardrobe: Take the pledge



  • naomi cohen commented on March 15, 2013 at 4:30 pm

    fur belongs on the backs of animals that were born with it.

  • Samantha B. commented on March 15, 2013 at 7:39 pm

    But don’t they still sell leather?

    • Niccy commented on March 21, 2013 at 10:48 am

      i was about to write the same thing! Peta i’d be interested to hear your response? i mean, its good they are so publicly supporting this campaign, but to say they are ethical and cruelty-free when they do sell leather (and maybe some wool?) is just not accurate.

  • John Carmody commented on March 19, 2013 at 2:53 pm

    Fantastic work Top Shop and PETA.

  • Laura commented on March 20, 2013 at 8:09 am

    Great that they’ve done this for fur, and ‘exotic’ skins, but, as mentioned above, what about leather, and even materials like wool, and silk. Many animals suffer, for the production of leather and wool, which some people don’t always realise. People often assume that leather is just a by-product of the meat industry, but it’s a completely different industry all together. As for wool, sheep aren’t always kept in the best conditions, and can suffer, if they’re sheered quickly, to save time and money. There are some companies who ethically produce wool, and really take care of their sheep, but some are a different story.

    • Julie Wilson commented on April 2, 2013 at 4:24 pm

      I think we have to look at it as a step in the right direction. I’m vegan so opposed to any kind of animal products being used, but once people are encouraged to think about the suffering of one type of animal, it can lead to more awareness of the suffering of animals as a whole. So any progress is good.

  • Leanna Moran commented on March 20, 2013 at 11:00 pm

    I’ve seen sheepskin jackets in Topshop recently, and feather shawls…how is this a vegan approach to fashion, there surely is no ethical way to fund leather and skin/fur trade….

  • Victoria commented on March 21, 2013 at 3:29 pm

    It’s great that Topshop are doing this. To those of you asking why they still sell leather, it’s because this campaign is against ‘exotic skins’ and leather is not considered an exotic skin. It’s often, but not always, a bi-product of the meat industry where animals are reared specifically for this in mind, which isn’t always the case with exotic skins, such as python. Having said that, I’m vegetarian and never buy real leather or any animal products for fashion. There are so many good quality synthetic products these days that animals don’t need to die for the fashion industry.

  • Sophie commented on March 22, 2013 at 9:33 am

    I think this is absolutely a step in the right direction, as a high street store Topshop has immense fashion influence and this sends out a really good message. On the other hand I would be really interested to find out what there stance is on leather (as previously brought up) as well as their stance on animal testing? I understand they sell cosmetics, of which I have tried none because I have not yet had clear confirmation that any of it is indeed cruelty free.

  • Anni Rumble commented on April 2, 2013 at 4:54 pm

    Get them to pay tax now, and you’re onto a real winner! I dislike the fact that they garner headlines and good publicity by doing this kind of thing, but behind the scenes are still refusing to pay tax like the rest of us “little” people. Come on, Phillip Green, pay up!

  • maureen whitehurst commented on April 2, 2013 at 6:12 pm

    Thank you TOPSHOP we appreciate what you are doing.

  • LIz commented on April 2, 2013 at 6:29 pm

    Way to go Top Shop … love you’s.
    Will definitley shop there next time I am in London. Hope to see a similar window dispaly too.
    Great stuff!

  • Jen commented on April 3, 2013 at 1:18 am

    This is awesome!! I had heard of them but haven’t shopped there before, I definitely will now!

  • Katy commented on April 3, 2013 at 11:17 am

    I noticed the other day whilst in this store that they are selling a range of headbands made from real fur….

  • Katy commented on April 3, 2013 at 11:18 am

    …sorry, meant to say, they are on the ground floor with all the bags, accessories, etc. I did not have time to go to the sales assistants and point this out unfortunately.

  • Sue Le Boutillier commented on April 3, 2013 at 7:39 pm

    This is a great step forward for a high street store to campaign as boldly as this! It would be wonderful to see others following their stance. Fashion does not NEED fur or wildlife products. The technology is around to produce brilliant imitations – so the cruel trade in animal products for fashion is completely unjustified. Well done TopShop!

  • chander kumar soni commented on April 4, 2013 at 5:10 pm

    keep wardrobe, animal friendly.

  • Alana commented on April 4, 2013 at 11:41 pm

    I find it near impossible to buy a hand bag or pair of shoes in Topshop as they are all leather. I nearly got my hopes up the other day before realising they had sewn a leather insole into a pair of shoes I liked. Far from ethical.

  • Animal Welfare commented on April 6, 2013 at 12:44 pm

    Great news about Top Shop!
    It is the industry leaders that will reflect public attitudes, assuming the public ASK
    for cruelty free products.
    Ok they sells leather etc but like someone quite rightly pointed out, it makes people start to think.
    This is key in our campaigns.
    We fully support PETA

  • Rachel Hussain commented on April 7, 2013 at 9:43 pm

    Excellent Bravo!!!!!!!!!

  • anonymous commented on April 28, 2013 at 12:45 pm

    it is cruel how these exotic animals are treated and inhumanely killed but the leather is off of a cow that we british have humanely killed for meat and we have used the skin for the bags, shoes etc so stop moaning to PETA about wool and silk because the wool comes from sheep that are farmed for there wool and there fur grows back there fur is shaven of for the summer so they dont other heat and silk comes from moths, butterflys etc but that are also farmed for there cocoons but they are not harmed in any way because of this but those exotic animals are!

  • You people are crazy commented on May 1, 2013 at 11:10 am

    the reason topshop refuses to sell exotic furs is because it’s illegal. there is nothing wrong with leather and beef in general. the only reason there are so many cows is that people want to eat them. without people eating meat, the farm animal population would drop drastically

  • M.A commented on December 6, 2013 at 11:56 am

    I don’t understand. TopShop states that they are “keeping fur” out of their shelves & yet you can easily find angora (rabbit) fur eg. in their knitwear products. Do you know how rabbits are treated in the farms just so their fur can be used for the sake of fashion? It’s cruel & inhumane. PETA has even created a pledge against angora fur but to say that they are cruelty-free is not even accurate.

  • Natalie commented on July 1, 2015 at 2:34 pm

    I find this article ridiculous and hypocritical. I had a rabbit themed jumper brought for me from topshop, little did I know until I read the label later it contained angora rabbit hair! I don’t care if they no longer use hair or fur from animals anymore, the fact they did it in the first place is disgusting. Shame on you PETA for publishing this.

  • Ailsa Glazebrook commented on July 1, 2015 at 2:56 pm

    This is horrible. We dont need to wear or use animal skin or fur

  • Charlotte commented on August 14, 2015 at 2:01 am

    The funny thing is, I still see many leathers and furs sold in Topshop to this day and refuse to give in to the company’s seemingly two faced conduct until they do what they claim to be supporting!

  • Maria commented on September 11, 2015 at 11:23 pm

    Unfortunately, Top Shop at Oxford Circus has gone back on their word in support of keeping animal wildlife out of your wardrobe and are now selling real sheepskin jackets.

  • Becko commented on April 4, 2016 at 9:09 pm

    But don’t topshop sell cosmetics in China? where animal testing is mandatory?

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