VIDEO: The Ugly Beginnings of UGG Boots

Posted by 2 months ago | Permalink | Comments (33)

Stylish to some and uggly to others, UGG boots are certainly a divisive topic. But now this video – which reveals the barbaric treatment of sheep in the wool industry – is persuading more people to ditch them for good.

The Ugly Beginnings of UGG BootsSHARE for everyone who still wears UGGs.

Posted by PETA UK on Wednesday, 30 November 2016


UGGs are made from the wool and skins of sheep, who are sickeningly mistreated in the wool and meat industries. Farmworkers often hole-punch their ears, chop off their tails, and even castrate males, all without administering any pain relief. A PETA US investigation also found that workers stamped on their heads, jabbed them in the face with sharp metal clippers, and left huge gashes on their bodies that were later crudely sewn up with a needle and thread.

Knock-off imitations are no better, either. Tests conducted on some UGG-style boots labelled as “Australian sheepskin” revealed that they were actually made from raccoon dog fur, most likely from animals confined to cages on barbaric Chinese fur farms.

Feeling chilled to the bone? Don’t despair. There are so many stylish footwear options out there to protect your feet from the elements without harming animals. Check out these luxury boots from Pammies Life, PETA supporter Pamela Anderson’s animal- and environment-friendly collection. Or how about these beauties by Beyond Skin? If you’re looking for a bargain, this Esprit pair might be just the ticket. If in doubt, look for the “PETA-Approved Vegan” label.

Remember: every purchase of UGG boots and other wool products supports extreme animal abuse – but you can help prevent this suffering by steering clear of all animal-derived materials.

Help Prevent Cruelty

Share this post with your friends and family and let them know how easy it is to combine fashion with compassion.


  • Miriam commented on December 8, 2016 at 12:51 am

    How far and low do we go
    This is heartbreaking/horrific
    Please stop the abuse

  • Carolyn Saayer commented on December 8, 2016 at 1:45 am

    Cruelty for human’s fashion is beyond disgusting! Many would not buy Uggs or any other product made from animal suffering!

  • Joice commented on December 8, 2016 at 5:59 pm

    Must stop them,so evil!

  • Jean robinson commented on December 8, 2016 at 7:17 pm

    This is unacceptable in this day and age stop now

  • molly burton commented on December 9, 2016 at 3:19 am

    Holy shit!!! That’s awful!! These farms should have regulated “visits” so the animals can be inspected for treatment

  • Marina Silagadze commented on December 9, 2016 at 7:06 am

    A fashion industry must stop animal suffering for good !

  • Michaela Gassner commented on December 9, 2016 at 8:53 am


  • Johanna Gassner commented on December 9, 2016 at 8:54 am


  • Jake Wolfhart commented on December 9, 2016 at 11:08 am

    Stop the suffering

  • Fuji Takashi commented on December 9, 2016 at 1:33 pm

    #Stop and ended forever all the cruelty, brutal and sadistic acts to all animals#

  • Ian hester commented on December 9, 2016 at 4:06 pm

    The more i learn about humans the more i like my cat!

  • Mit Gosai commented on December 9, 2016 at 6:21 pm

    It’s cruel and wrong n needs to be punished n stopped

  • Genoa Woods commented on December 9, 2016 at 7:29 pm

    STOP! the killing of lambs to make UGGS. It is terrible, Please people go Vegan. There are so many cute Vegan Ugg TYPE of boots you can order without the killing ofvinnocent animals. PLEASE ??? CARE ABOUT ALL ANIMALS.

    • Suzette Castillo commented on December 16, 2016 at 5:44 pm


  • Elizabeth commented on December 10, 2016 at 6:02 pm

    There isnt any need for this treatment, farm the sheep properly and care for them, shear them properly and without pain and then people wont have to ban the UGG boot, im sure people would pay a little more for the purpose of protecting the animal.

  • Bettye arnold commented on December 10, 2016 at 10:54 pm

    You are nuts. Wool has been around for ever for warm clothing. Lamb , sheep, goats and cattle have keep people clothed and fed back to cave man era. God created animals for the use of humans. Try to stay warm in cold climates without wool. Try to stay alive with out protein. Try to walk without leather in cold climates . Try living with clothes made out of vegatables. Grow up and get a job

    • g3no commented on December 12, 2016 at 10:15 am

      Bettye. There are modern alternates to animal products and just because someone chooses to use those alternates doesnt mean they have no job.

    • Andrew commented on December 12, 2016 at 1:07 pm

      Sure, Bettye Arnold. But we can use whatever animals provide without making them suffer unnecessarily. That is what is called civilization, or maybe just having a heart.

    • Katy Windsor commented on December 12, 2016 at 4:36 pm

      Bettye arnold, you are the one who is nuts. You’re going to need more than wool to keep your cold heart warm.

    • Janie commented on December 17, 2016 at 9:35 pm

      Bettye, you should be thourally ashamed of yourself, for that horrid, ignorant and ugly mind of yours. Maybe if you were the one being injured and abused in this way then you would be more likely to get the point. You are a very trashy excuse for a human being, and every bit as evil as those lunatics revealed in the video. Big shame on you. You are a disgrace to womanhood and to the human race!!!!

  • Aisha Piller commented on December 11, 2016 at 12:53 am

    I am against animal abuse / cruelty and slaughter, I love all animals!

  • güven ugur commented on December 11, 2016 at 12:49 pm


  • Jeff commented on December 11, 2016 at 7:03 pm

    Why do you associate this mistreatment of animals directly with UGG Boots? You’ve provided no information that would indicate UGG is involved in this in any way.

  • Cindy commented on December 11, 2016 at 7:27 pm


  • fran commented on December 11, 2016 at 8:02 pm

    This is so painful, cruel, evil. I hate this n the ppl yhatdo such things

  • geoff commented on December 11, 2016 at 8:52 pm

    this is the biggest load of bull shit I have ever read .forty years in the farming industry ,and I have never ever come across any cruelty like you sugest in my opinion you should be putting pressure on the government to stop halal meet ,that wants wiping out ,along with the roten twats that do it.

    • Janie commented on December 17, 2016 at 9:40 pm

      Geoff, they have the video here to prove it. You don’t think it was animated do you?

    • Kym commented on December 19, 2016 at 12:23 am

      I totally agree, my father (who LOVES animals) raised cattle to provide for his family and he did it with compassion and care for the animals. Not ALL farmers are cruel or mistreat their animals and the few that do should be banned or sanctioned against having animals. This video only shows the EXTREME minority in order to make people believe all farmers treat the animals this way and by judging from the above comments it’s working. Instead of watching ONE video try researching the industry, but I guess what they say is true “Ignorance is bliss” and just make people feel superior to others because they chose to be vegan.

      • Janie commented on January 16, 2017 at 9:33 pm

        Kym – Yes, but the point is that if even one farm in a thousand are behaving in this way and inflicting this type of terrible cruelty on the animals, then it is definitely a case of one situation too many. Therefore it is well worth exposing in the public domain, with a view to putting a stop to it. Every animal is a soul which matters!!!

  • Carol Lagnese commented on December 12, 2016 at 5:21 am

    Please stop the cruelty on innocent animals!

  • Gloria Hackwith commented on December 17, 2016 at 8:01 am

    What a bunch of low life animals abusers to do this to any living animal. This needs to stop!!! I would never give the time of day to step in a shop that treats animals so poorly.

  • Luz-Stella Merino Caldas commented on December 19, 2016 at 8:12 pm

    Laws have to be passed to deal with abusive, barbaric, murderous farm workers. It is about time these sick people are prosecuted and I hope it is sooner rather than later.

  • Alina commented on December 28, 2016 at 8:38 pm

    This is a horrible story and my cousins were uggs I’m against this now

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