PETA Vegan Fashion Awards 2025: The Winners
To celebrate the biggest victories and greatest innovations in animal-free fashion, we have officially unveiled the winners of our 2025 Fashion Awards, which recognise the industry trailblazers making fashion kinder to animals and the planet.
From feather-free feathers to the softest, most luxurious plant wools, cruelty-free fashion is better than ever. Our Fashion Awards show that compassion never goes out of style – and we hope our winners pave the way for a kinder era of fashion.
Best Luxury Moment: Stella McCartney unveils vegan feathers Fevvers at Paris Fashion Week
The queen of conscious fashion delivered again, this time with plant-based feathers. Debuting at Paris Fashion Week, Stella McCartney’s most recent collection featured fully bio-based, animal-free feathers from the UK company Fevvers. The lightness and movement of these creations perfectly mimicked bird feathers – but no bird had to suffer or die for them.
Best Catwalk Moment: Amsterdam Fashion Week bans wild-animal skins and wild feathers
Following its ban on fur, Amsterdam Fashion Week stepped up its game by also banning wild-animal skins and wild feathers from its catwalks. All participating designers and brands must steer clear of these materials – a huge step forward for animal-friendly fashion.
Best High Street Moment: Ba&Sh joins PETA’s Feather-Free Pledge
Setting an example for other brands to follow, Ba&Sh made waves on the high street by vowing to never sell items made from the feathers of tormented birds. Their versatile, much-coveted collections will now be entirely free from both down and decorative feathers, sparing ducks, geese and ostriches from painful plucking and a violent death.
Innovation Award: Caxacori Shiringa bio-leather
This vegan leather is made with latex from wild rubber trees in the Amazonian rainforest. Rather than destroying trees, the latex is collected sustainably by local communities, providing them with vital income while supporting rainforest conservation. The resulting material is soft and flexible, yet durable – plus, it biodegrades faster than animal skins.
Best Vegan Knitwear: Maison Margiela
Maison Margiela’s “Gardening Hemp” knit collection proves that sustainability can be both elegant and animal-friendly. Pieces like its light-blue cardigan are knitted entirely from hemp – a breathable, durable, plant-based alternative to wool. By incorporating this eco-conscious yarn, the fashion house offers consumers a cruelty-free, high-end knit.
Red Carpet Award: Cate Blanchett
This A-list actor isn’t just a screen icon: she’s also a star for animals, bringing vegan feathers to the red carpet twice. At the Venice Film Festival, she stunned in a Maison Margiela gown with sculptural recycled “feathers.” Then, at the Bambi Awards, she wore a lilac Stella McCartney dress made with Fevvers, a plant-based, bird-friendly alternative.
Best Vegan Bags: Alma New York
US-based startup Alma New York has teamed up with Banofi, a company that transforms banana waste into a high-end, durable plant leather. The resulting handbags are some of the most elegant accessories you’ll ever get your hands on – and all without killing a single cow.
Best Vegan Shoes: Vivobarefoot Gobi Sneaker
A fully vegan sneaker made from 98% natural materials – too good to be true? Not at all: Vivobarefoot’s Gobi style is crafted with HyphaLite, a mushroom-based fibre that is entirely plastic-free. High-performing and ideal for everyday wear, this sneaker is as comfortable as it is ethical.
Most Wanted Award: Coperni Desserto
A biker jacket: is there a more iconic fashion item? There are many reasons why this classic keeps returning on runways year after year – and Coperni knows that the future of leather jackets is vegan, which is why this coveted label collaborated with Mexican material innovators Desserto for a chic biker style made from cactus leather.
Best Vegan Leather Collection: Ganni Oleatex
Ganni’s done it again! Their Oleatex line uses an innovative vegan material made from olive-oil industry by-products. By turning olive waste into a leather-like finish, Ganni has once again delivered cruelty-free, next-gen goods without compromising on style.
One to Watch: Corinne James
Jaws dropped at the PETA office when we laid our eyes on the vegan feathers created by Northbrook College student Corinne James. Using Desserto, a material made from cacti, she conjured up something dramatic and elegant, capturing the look of real plumes without harming a single bird. The fashion industry better watch out, as she’s got a stellar future ahead.
Animals Beaten, Skinned, and Killed for ‘Fashion’
More than 1 billion animals are slaughtered annually in the global leather industry. Alligators are kept in cramped tanks and crudely bludgeoned to death, while snakes are nailed to trees and cut open for the wild-skins industry. Sheep raised for wool are routinely mutilated and abused, and are eventually slaughtered. Animals on fur farms spend their entire lives in filthy wire cages before being gassed or electrocuted. Goats have their hair violently torn out for cashmere, and birds are often live-plucked for down and decorative feathers.
Thanks to compassionate brands such as this year’s award winners, the fashion industry is changing, and we’re moving towards a kinder, more sustainable future.
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