A DJ in PJs: Greg James and His Dog Cosy Up for New PETA Campaign

 A DJ in PJs: Greg James and His Dog Cosy Up for New PETA Campaign

London – In a new PETA campaign that shows there’s always room for a rescue dog, radio presenter Greg James squeezes into a small bed with his big dog, Barney, for an ad that proclaims, “Rescues Are My Cup of Tea. Adopt, Don’t Shop!”

“We adopted Barney in 2019, and he’s changed our lives. He was anxious and panicky when we met him, but the satisfaction you get from helping animals trust and love a human again is life-affirming. He’s an enormous goof, and that’s why he and I get on so well. He’s helped me out so much this year, and I’d always recommend adopting a dog.”

Every year, hundreds of thousands of dogs and cats end up in animal shelters, and many of them have to be euthanised simply because there aren’t enough good homes for them. Every time someone buys a kitten or a puppy from a breeder or a pet shop, a dog or a cat in a shelter loses his or her chance at finding a loving family.

“Countless animals are waiting at shelters, and there aren’t enough good homes to go around,” says James. “Making space in our house for a rescued little pal is one of the best things we’ve ever done. Adopt, don’t shop!”

James is part of a growing list of celebrities – including Chris Smalling, Joaquin Phoenix, Tom Hardy, James McVey, and Alan Carr – who’ve joined forces with PETA to promote kindness to animals.

PETA – whose motto reads, in part, that “animals are not ours to abuse in any way” – opposes speciesism, which is a human-supremacist worldview. The high-resolution image is available here. For more information, please visit PETA.org.uk.


Jennifer White +44 (0) 20 7837 6327; [email protected]