A Gift for the Royal Baby: A Wool-Free Cardigan From PETA

For Immediate Release:

7 May 2019


Sascha Camilli +44 (0) 20 7923 6244; [email protected]


Newest Royal Will Be Able to Stay Warm in Vegan, Animal-Friendly Style

London – As the Duke and Duchess of Sussex celebrate the birth of their first child, PETA hopes to provide the newborn with a warm and cosy welcome: a wool-free cardigan made of cotton and bamboo from Bramble Crafts.

A photo of PETA’s gift is available here.

“A wool-free cardigan is as soft and warm for a baby as it is kind to sheep,” says PETA Director Elisa Allen. “We hope PETA’s gift to the Duke and Duchess of Sussex will inspire parents around the world to dress their tots in compassionate, animal-friendly style.”

Since 2014, PETA has released 11 exposés of 99 sheep-shearing facilities on four continents, including in the UK, and every time, systemic abuse was revealed. The most recent exposés – recorded on sheep farms in Australia, the world’s largest exporter of wool – show that workers beat gentle sheep, mutilated them, and slit their throats when they were fully conscious. One petrified sheep kicked for nearly a minute after the manager began cutting her throat, and he said that some kick for a “bloody couple of minutes”.

The wool industry also wreaks havoc on the environment: manure generated by farmed animals has significantly contributed to the increase in atmospheric greenhouse gases, large-scale grazing has led to a change in vegetation and to soil erosion, and faecal matter and toxic sheep “dip” (used to rid sheep of parasites) are polluting local waterways.

PETA, whose motto reads, in part, that “animals are not ours to wear”, opposes speciesism, the human-supremacist view that other animals are nothing more than commodities. The group is currently calling on fashion giant Boohoo to commit to their previous promise to ban wool from all its brands and ranges.

For more information, please visit PETA.org.uk.