Bravissimo! PETA Celebrates Dolce & Gabbana’s Long-Awaited Farewell to Fur and Angora

Bravissimo! PETA Celebrates Dolce & Gabbana’s Long-Awaited Farewell to Fur and Angora

London – Following over two decades of pressure from PETA entities – including e-mails from over 300,000 supporters worldwide and protests both outside and inside its stores – luxury fashion brand Dolce & Gabbana has confirmed it will ban fur and angora from all future collections.

“PETA UK is celebrating Dolce & Gabbana’s compassionate and business-savvy decision to ban fur and angora, which is perfectly in line with the times,” says PETA Vice President  Mimi Bekhechi. “No one wants to wear the skin and fur of tormented animals, and we encourage Dolce & Gabbana to join other top brands by also banning cruelly obtained exotic skins.”


Photo available here.

Most animals used in the fur industry spend their entire lives inside cramped cages, where they frantically pace back and forth, gnaw on the bars, and mutilate themselves. Others are caught in steel-jaw traps – which slam shut on animals’ legs, often cutting down to the bone, causing excruciating pain and blood loss. Some attempt to chew off their own legs to escape. If trapped animals don’t die from blood loss, infection, or attacks from other animals, trappers strangle, shoot, or stamp them to death. Earlier this month, Italy joined the growing list of countries that have passed legislation banning this cruel industry.

On angora farms, rabbits are typically kept inside small, filthy, barren cages and are live-plucked up to four times a year. During this terrifying process, they’re often physically restrained while workers tear the hair out of their sensitive bodies, as the animals scream in pain.

PETA – whose motto reads, in part, that “animals are not ours to wear” – retired its “I’d Rather Go Naked Than Wear Fur” campaign in 2020 in response to the demise of the global fur trade and the shift away from fur by the majority of the world’s leading designers, and the group has released several exposés of the exotic-skins industry. Alligators are kept in fetid water inside dank, dark sheds before their necks are hacked open and metal rods are shoved into their heads in an attempt to scramble their brains, often while they’re fully conscious. And snakes are beaten with hammers, cut open from one end to the other with razorblades, and skinned alive. Chanel, Diane von Furstenberg, and Hugo Boss are among the top brands that are free from both fur and exotic skins.

PETA opposes speciesism, a human-supremacist worldview. For more information, please visit or follow the group on FacebookTwitter, or Instagram.

Sascha Camilli +44 (0) 20 7923 6244; [email protected]