Hull Woman Wins ‘Great Vegan Bake-Off’

For Immediate Release:

10 September 2014


Ben Williamson +44 (0) 20 7837 6327, ext 229; [email protected]

PETA Crowns Little Miss Meat-Free the Best Cruelty-Free Baker

Hull – A 26-year-old food blogger from Hull has won PETA’s contest to choose the best vegan baker in the UK. After a fortnight of voting and much consideration (and drooling over the delicious baked goods), PETA has selected Katy Beskow, of Little Miss Meat-Free, The Great Vegan Bake-Off champion for 2014 for her ombre vanilla dream cake. PETA ultimately chose the winners based on several factors, including vote count. All the 10 finalists and their creations can be found here.

“We were inundated with terrific cruelty-free dishes and it was a real task to narrow the entries down to just 10 finalists”, says PETA’s Mimi Bekhechi. “Congratulations to Katy! While all the entrants are winners in our book, Katy’s light and airy vanilla dream cake had us salivating. The balsamic vinegar addition is both unexpected and inspired, and Katy’s easy-to-follow recipe shows just how simple vegan baking can be.”

Baking is great fun, but because eggs and dairy products often feature heavily in recipes, it can be murder on the overworked chickens and cows suffering for our sweet tooth. The great news is that any animal-derived product can easily be replaced to make dishes cruelty-free and healthier to boot. Dairy products and eggs – which contain cholesterol and saturated fat – are two of the main culprits in the obesity epidemic which contributes to many of the UK’s top killers: heart attacks, strokes, diabetes and cancer. According to new research, huge numbers of us are switching from cows’ milk to non-dairy milk – one in five households now chooses to buy plant-based milks, such as soya, rice, oat, almond and coconut milk. Not only are plant-based meals better for our health and the planet – since livestock farming is one of the biggest contributors to climate change – they also spare millions of animals the horrors of factory farming every year.

Katy is available for interviews. Please contact PETA to arrange one. Photos of Katy and her various vegan creations are available on request.

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