NARS Bans Badger Hair After PETA Exposé
For Immediate Release:
28 October 2019
Sascha Camilli +44 (0) 20 7923 6244; [email protected]
NARS BANS BADGER HAIR AFTER PETA EXPOSÉ
Nearly 90 Brands Now Reject the Violent Killing of Badgers for Make-Up Brushes
London – After PETA US shared a horrifying video exposé of China’s badger-brush industry with NARS Cosmetics, the high-end cosmetics company banned the sale of badger-hair make-up brushes. In thanks, PETA US sent it a box of delicious vegan chocolates
“No make-up brush is worth tormenting and killing a sensitive wild animal,” says PETA Director Elisa Allen. “By banning the sale of badger-hair brushes, NARS is helping PETA push the cosmetics industry in a kinder direction.”
PETA Asia’s investigation revealed that in order to produce make-up, paint, and shaving brushes, badgers are captured using snares and other cruel methods while others are bred and confined to small wire cages on farms before being violently killed. On Chinese badger-hair farms, many animals exhibit behaviour patterns indicative of a severe psychological disorder, and on one farm, a badger was missing a leg. Abattoir workers beat screaming badgers over the head with anything that they could find, including a chair leg, before slitting their throats. One animal continued to move for a full minute after his throat had been cut.
PETA – whose motto reads, in part, that “animals are not ours to abuse in any way” – opposes speciesism, a human-supremacist worldview. The group notes that badgers are extremely social animals who, in nature, construct elaborate underground burrow systems, some of which are centuries old and have been inhabited by many generations of the same badger clan. They are fastidious and have separate rooms for sleeping and giving birth as well as designated outside “bathroom” areas.
Procter & Gamble, the parent company of The Art of Shaving, was the first company to ban badger-hair items after the release of PETA Asia’s video, and nearly 90 others have followed suit, including Morphe, The New York Shaving Company, Penhaligon’s, and Floris London.
For more information, please visit PETA.org.uk.