YOOX Net-a-Porter Group Commits to Ban on Angora
For Immediate Release:
21 June 2017
Olivia Jordan +44 (0) 20 7837 6327, ext 229; [email protected]
YOOX NET-A-PORTER GROUP COMMITS TO BAN ON ANGORA
Leading Online Luxury Group Confirms It Will End the Sale of Angora Across All Its Platforms
London – People for the Ethical Treatment of Animals (PETA) can confirm today that leading luxury fashion group YOOX NET-A-PORTER has committed to ending the sale of angora across all its platforms. The move follows the recent announcement by the group that it has implemented a company-wide fur-free policy.
Since PETA’s ground-breaking exposé of the Chinese angora industry – the source of 90 per cent of the world’s angora – revealed that sensitive rabbits are live-plucked for their fur, PETA has confirmed angora bans from designers including Stella McCartney, Calvin Klein, Roland Mouret, and Alexa Chung as well as stores including Topshop, H&M, and Zara. The global effect is such that Chinese angora exports were 85 per cent lower one year after the exposé was released, and the decline has remained consistent.
“Regardless of whether fur or angora was obtained by gassing, electrocuting, bludgeoning or by being ripped from a terrified, conscious animal, it’s always a product of extreme cruelty – which most stylish women and designers have turned their backs on as demand for sustainable vegan fashion has soared,” says PETA Director of International Programmes Mimi Bekhechi. “By introducing a ban on angora in line with its ban on fur, YOOX NET-A-PORTER is securing its place as the premier luxury fashion destination – now and into the future.”
PETA exposés have revealed that even on angora farms deemed “humane” by third-party auditors, workers tie rabbits down and rip their fur out, leaving behind bloody wounds, while the animals scream in pain. Rabbits endure this torment every three months for two to five years before their throats are slit and their skin is torn off.
For more information, please visit PETA.org.uk.