Sophia Loren Rocks Faux-Fur Coat by Stella McCartney

Posted by on December 4, 2020 | Permalink

Italian screen icon Sophia Loren sent Instagram into a frenzy with a photo of her exuding feminine confidence in a luxurious cruelty-free coat from Stella McCartney’s new collection.

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A post shared by Stella McCartney (@stellamccartney)

A Very Special Gift

The coat, a present from PETA and its long-time supporter Stella for Sophia’s 86th birthday earlier this autumn, was made using KOBA, the world’s first bio-based faux fur, created by ECOPEL.

Using corn by-products from the biofuel industry, the manufacturing of KOBA requires 30% less energy and emits 63% less greenhouse gas than the production of traditional faux fur, making it a kind choice for the environment and animals.

“I am honoured that an iconic, stylish, chic, kick-ass woman like Sophia Loren would open her mind and heart to vegan fur for the first time ever with my bio-based, cruelty-free coat.”

– Stella McCartney

This innovative vegan design is proof that you can have a killer look without torturing and killing sensitive animals.

The Fur Trade Is Violent and Ugly

Recent investigations into Italian mink farms have found animals confined to cramped wire cages with no access to grass or water to swim in. Many were severely injured, and some were driven to self-mutilation by the stress of captivity. At the end of their miserable lives, they’re commonly gassed to death.

Jo-Anne McArthur | We Animals

Fur Farms Are COVID-19 Hotspots

Fur farms have been hotspots for COVID-19 outbreaks in Italy, Denmark, France, Greece, the Netherlands, Poland, Spain, Sweden, and the US, prompting Italy to suspend all fur farming.

When animals are confined next to each other in wire cages, it’s easy for diseases to spread through the exchange of urine, excrement, pus, and blood. As minks are particularly susceptible to respiratory illnesses, mink farms around the world are becoming dangerous breeding grounds for diseases and have been identified as COVID-19 hotspots.

A mutated version of the virus that originated in minks has now been identified in several countries and poses a risk to the effectiveness of future vaccines.

Other species reared on fur farms – such as foxes and raccoon dogs – are also known to be able to become infected with SARS-CoV–related viruses.

Italians Are Against Fur

We hope this statement coat inspires Sophia to join the 90% of Italians who have wholeheartedly rejected the bloody fur industry. The most influential names in Italian fashion, including Armani, Prada, Versace, Furla, Gucci, and Elisabetta Franchi, have all sworn off fur – an industry that Gucci CEO and President Marco Bizzarri has called outdated.

Minks Need Your Help

PETA is appealing to Italian Prime Minister Giuseppe Conte to close the country’s remaining mink farms permanently. Will you send him a message, too?