Cleaning-Product Company Sparkles In PETA Europe’S Proggy Awards

For Immediate Release:
9 June 2008

Sam Glover 020 7357 9229, ext 229; [email protected]

London – In recognition of its sparkling attitude towards animals, cleaning-product company Astonish has earned a PETA Europe Proggy Award for the Best Cruelty-Free Household Product Range. The company has been presented with a glossy certificate is featured on PETA Europe’s website The group’s annual Proggy Awards (“Proggy” stands for “progress”) recognise animal-friendly achievements in commerce and culture.

PETA is encouraging spring-cleaners to give Astonish a try and clean their house the compassionate way. Containing no animal ingredients, eco-friendly and approved by the internationally-recognised Humane Household Products Standard as not tested on animals, this household product range has been voted the best by PETA Europe’s panel of judges. For a sparklingly clean house, neat freaks can choose from a vast variety of products, like stain-removal products, carpet cleaners, surface cleaners and more.

“Homeowners want a clean home and a clean conscience”, says PETA’s Alexia Weeks. “Astonish provides accessible, top-quality household products without harming any animals in the development process.”

Almost 20 Proggy Awards have been given out this year. The other winners include a chocolate company, high-street fashion chains, and independent producers and marketers of vegan foods and cruelty-free personal-care products.

For more information and to see the entire list of Proggy Award winners, please visit