Emily Deschanel’S Plea To Mums: Save Mother Cows By Dumping Dairy

For Immediate Release:
7 May 2013

Ben Williamson +44 (0) 20 7837 6327, ext 229; [email protected]

London – Bones star Emily Deschanel is helping PETA serve up some food for thought with a new PETA video (available here) that urges mums to exercise compassion for mother cows. “As a mother, I experience the joy of raising my son every day. But not all moms are so lucky”, she says in the video. “[M]other cows on dairy farms have their young traumatically torn away from them shortly after birth so that the milk meant for their calves can be sold to people instead.”

Her video goes on to reveal the dairy industry’s horrific abuse of cows – including “dehorning”, a process in which calves have their horns gouged out or sensitive horn tissue burned out of their heads – as well as the damaging effects that the consumption of dairy products can have on kids’ health, including allergies, acne and type 1 diabetes.

“The best way to help cows abused by the dairy industry and keep your family healthy is to stock your fridge with delicious vegan foods”, Deschanel concludes. “Please join me in standing up for all mothers by refusing to support the cruel dairy industry.”

In her video, she also explains how many male calves, who are considered by-products of the dairy industry, spend their short lives in tiny veal crates, while most female calves are destined for the same fate as their mothers: repeated artificial insemination until their bodies give out and they are slaughtered for low-grade ground meat.

Deschanel is part of a growing list of celebrities – including Casey Affleck, Joaquin Phoenix, Alicia Silverstone and Mayim Bialik – who have teamed up with PETA and its affiliates to promote vegan meals.

A broadcast-quality version of Deschanel’s video can be downloaded here. For more information, please visit PETA.org.uk.