Sexy Trio Bare All For Bovines

PETA Beauties Bare Their Skin to Save Cows’ Backsides

For Immediate Release:
28 July 2004

Poorva Joshipura +44 7357 9229

Dublin, Ireland – Wearing little more than a banner reading, “We’d Rather Bare Skin Than Wear Skin”, two women and a man – members of People for the Ethical Treatment of Animals (PETA) – will “expose” Dublin shoppers to the truth about how cows suffer in the making of leather coats, trousers and shoes:

Date:   Thursday, 29 July
Time:   12 noon sharp
Place:  Top of Grafton Street, by St Stephen’s Green

Why does PETA want stylish shoppers to give leather the boot? Buying real leather shoes, jackets, trousers and accessories not only supports the suffering of animals in slaughterhouses, but also devastates the environment and can harm human health.

Millions of cows, pigs, sheep and goats who are slaughtered for their skins are castrated, branded and dehorned and have their tails cut off – all without painkillers. Production-line speed-ups and inadequate stunning measures at abattoirs in Europe and the US mean that cows killed for their skins and flesh are often dismembered while they are still conscious. In India, where leather sold in Ireland often originates, animals are often transported in severely overcrowded conditions and become mangled or die en route. Cattle are routinely taken on death marches to slaughter in India and are driven on by having chilli peppers and tobacco rubbed into their eyes or the bones in their tails broken if they collapse from exhaustion or injury. The skins of dogs killed for meat in Korea, China and the Philippines are often marked “cow hide” before they are exported to the West.

Furthermore, tanneries are notorious water polluters, and tannery workers have rates of cancer many times higher than the average population.

The scantily-clad protesters plan to show sophisticated consumers that real beauty is far more than skin deep. Says PETA’s stripper-for-a-cause, Diane Selvanayagam, “With today’s fake snake, mock croc and synthetic leather skins, it’s easy to have a look that kills without actually killing”.

PETA’s “Bare Skin” tour will travel to Belfast on Friday. For more information, please visit

Broadcast-quality footage of animals being killed for their skins will be available on site.