No Joke: Joaquin Phoenix Is a Hero to Animals
Just ahead of his much-anticipated star turn in Joker, Joaquin Phoenix appears on a new PETA US billboard in Times Square, New York.
In the ad, the award-winning actor highlights that we’re all animals deserving of respect and encourages everyone to live vegan and help end speciesism.
He explains why he felt compelled to speak out for animals:
When we look at the world through another animal’s eyes, we have to realise that, inside, we’re all the same – and so we all deserve to live free from suffering.
Speciesism is a human-supremacist line of thinking that’s used to defend treating other living, feeling beings like research tools, food ingredients, fabric, or even toys – even though they have as much interest in freedom and staying alive as humans do.
All animals can feel pain, pleasure, fear, frustration, loneliness, and familial love, whether they have feathers or fins, two legs or four. Our prejudice alone allows us to treat some like members of the family while subjecting others to unimaginable suffering.
Cruelty to Animals Is Rampant
All animals reared for food suffer. Females are repeatedly forcibly impregnated, and their babies are torn away from them to be mutilated and kept in filthy and severely crowded conditions. Then, often when they’re only a few months old, they endure a stressful and terrifying trip to the abattoir, where many are killed while still conscious – which would be a crime if a cat or dog were the victim.
What You Can Do
Pledge to consider animals in what you buy, eat, wear, and do and to reject anything that causes them harm:
There are so many delicious and healthy vegan options available that going vegan is now easier than ever. Order our free vegan starter kit to get more tips from us on eating vegan and to show that you’re serious about ending animal exploitation and taking a stand against speciesism.