Dennis Rodman Naked In Fashion Week Blitz
‘Ink, Not Mink’, Says Tattooed Sports Icon in PETA Campaign
For Immediate Release:
8 February 2005
Sean Gifford + 44 (0) 207 357 9229, ext. 226
New York – NBA legend Dennis Rodman, who is as famous for his on-court moves as he is for his in-your-face style and personality, went to NYC for Fashion Week yesterday – not to sit in the front row at a show, but to unveil his provocative new PETA ad in the very tents where designers are pushing fur. In PETA’s ad, Rodman appears nude – except for his tattoos – alongside the caption, “Ink, Not Mink”, and urges: “Be comfortable in your own skin and let animals keep theirs”.
Rodman is the first man – and the first sports star – to pose for PETA’s “Rather Go Naked Than Wear Fur” series, which has featured Pamela Anderson, Kim Basinger and Christy Turlington. When the 6’8” basketball legend, whose own “Dennis Rodman Foundation” helps the homeless, heard about PETA’s programme that donates thousands of cast-off fur coats to homeless shelters across the USA and Europe, he instantly agreed to pose for the cause, explaining that furriers have pushed free furs on him over the years and he’s always refused to take them – he only wears fake fur.
For each fur coat, collar or cuff, animals are trapped, drowned or beaten to death in the wild or gassed, strangled or electrocuted on fur farms.
For more information, please visit FurIsDead.com.
A high-res copy of the ad is available on request.