Kindness Kits Rushed to Hertfordshire Schools Following Goose Shooting

For Immediate Release:

1 March 2016


Jennifer White +44 (0) 20 78376327, ext 222; [email protected]


PETA Warns That Animal Abusers Are Likely to Escalate Behaviour Unless Stopped, Offers £1,000 Reward to Help Nab Killer

Sandon, Hertfordshire – Following reports that a goose was shot in the head at point-blank range by an unidentified , People for the Ethical Treatment of Animals (PETA) is rushing emergency humane-education materials to primary schools in the area and is offering a reward of up to £1,000 for information leading to apprehension of the person responsible for this heinous act of cruelty.

PETA’s educational materials are designed to help children of all ages recognise the importance of compassion and empathy for all beings.

Experts in mental health and law enforcement consider the callous disregard for life and desensitisation to suffering evidenced by all forms of cruelty to animals to be red flags. The US Federal Bureau of Investigation uses reports of crimes against animals to analyse the threat potential of suspected and known criminals. Experts agree that it is the severity of the behaviour – not the species of the victim – that matters.

“We want to prevent any further acts of cruelty”, says PETA Director Mimi Bekhechi. “Instilling empathy in children and teaching them to respect others, human and non-human alike, is vital. The safety of the whole community depends on it.”

Anyone with information about this case is encouraged to contact the RSPCA on 0300 123 8018.

PETA’s letters to the schools are available upon request. For more information about the link between cruelty to animals and violence towards humans – or to order a free education pack – please visit